e.l.f. Cosmetics E.l.f. wow brow gel, fiber-infused formula, deep brown, 0.12 Ounce ., Deep Brown, 0.123 Ounce

THIS IS FANTASTIC!!!!!! I bought neutral and am extremely pleased. I am in my mid 60's and have always had sparse eyebrows. I powder fill now, takes time, fix with Q tip etc. Tried the draw in fine lines pen, too defined and dark, tried BROW PRO-can't get the form to line up, waste of money-using the powder as a fill but it's too brown, I'll use it just so I don't waste more money. This neutral is perfect for my hair color which is ash brown with ash highlights. (Thanks to these reviews I selected the right color)I LOVE THIS, I had a few stands of gray and it covered, plus it even fills in with fine lines the parts I have ZERO hair! It goes on gingerly so it's easy to control. Very natural and real looking with not too much-"looks at my drawn in brows." Don't hesitate, for the price you can't go wrong. I'll be buying several more with the hope they do not stop making.

I must admit I was skeptical at first. I’ve been using the eyebrow pencil for many years and it worked fine. But as I’m aging, I’m finding my eyebrows becoming thinner. This brush is a game changer! My eyebrows look full without it looking fake and drawn in like the eyebrow pencil can be. I’ll be ordering a couple of more just to have in stock. And yes, it stays on and does not run off throughout the day.

Edit: I ended up using this to go out. I used a light hand, concentrated on my thinner brow and was pretty happy with the results. I don't know if I will buy it again, but I will definitely use this on special occasions.Adding picture of me wearing it. And another without makeup so you can see the difference. No filters. .Original review: I ordered this in neutral brown. It really does work. It looks like there is nothing in the tube and (thankfully) it has a tiny little brush. I have pretty thick, dark brows with a couple of thinner spots. When I applied this, it gave me a natural look, allowed me to fill in the thinner bits, but it gives me a really strong brow, which I don't like. It's a personal preference, I think it really does exactly what it is supposed to. I have seen complaints that this is dried up or looks used. I can see where someone can get that impression, but it's just made so you get a very sparing dose at a time. You can definitely build up. And I think it is great that you can start off slow so you don't end up with woolly caterpillars on your forehead. I also resisted the impulse to buy dark brown because all the beauty advice says to go lighter than you think with your brows. That is very true. If I didn't think, after using this, that I prefer my natural brows anyway, I might even have tried taupe, even though I think my eyebrows are actually dark brown.So, even though I am not going to use this product, I think it is very effective, does what it says and is definitely worthwhile if you want bigger brows, or darker brows, or want to change their natural shape. It also does a great job of holding the natural hairs in place, so I am thinking I might try a clear gel next time. This is my first time with a brow mascara. I have tried pencils and powders in the past and found pencils way too visible and powders invisible and hard to apply. I think, in the end, I'm not really in the market for this type of product, but if I were I would definitely go for this!

I can’t believe I’ve never tried this type of brow application before . It’s a game changer . I will never go back to a pencil after this . The color neutral brown is the closest match I’ve ever tried to my own natural color . It’s so easy to apply . Not sure how it’s gonna stay on after swimming but I have high hopes .

I love this product. I've used the MAC Cosmetic brand and ELF is not only cheaper, and smaller, but works better. The brush is smaller, which helps in applying the brow gel. Also the gel doesn't dry up and get clumpy. It brushes on easily and looks natural. I will buy it again.

I don't really find this makes a difference. I bought it to use in between my waxes & colors. I did like the first tube I bought. Not sure if they changed the formula since purchasing the first tube.

This is a great brow tool, much better than the two I paid $20+ for at the local makeup store. My brows are thinning, grey, and coarse hairs —I put a light brown brow powder on first then brush it lightly with this gel to set it. It stays put and looks natural.

Matched the color of my eyebrows perfectly! Such a lightweight formula but still holds my brows in place all night. Love that it makes my brows look fuller too since mine are somewhat thinner. Great product especially for the price!